
Texture toolkit
WHAT IS THE CROWN ACT?
THE CROWN ACT
Delivering five-star service to all hair types is more than smart business: it’s a necessary step in championing anti-racism.
The CROWN Act, which stands for “Creating a Respectful and Open World for Natural Hair,” prohibits race-based hair discrimination: the denial of employment and educational opportunities because of hair texture or protective hairstyles, including braids, locs, twists, or Bantu knots.
GUEST SERVICES GUIDE TO TEXTURED HAIR
DID YOU KNOW
• More than 65% of the global population currently has textured hair
• Many guests associated with a single ethnicity or racial group have textured hair
• Biracial children of Black and white descent are the largest group of growing textured hair clients
• The Census Bureau projects that by 2042, BIPOC (Black indigenous people of color) will comprise the majority of the United States population
QUESTIONS FOR YOUR GUEST
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TEXTURE/CURL PATTERN
Which texture or pattern of hair do you have in its natural state? Of that pattern, is your hair subtle (loose), medium (tight), or strong (the tightest). Ex: Subtle wavy hair or medium coily hair
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DENSITY
How would you describe the density of your hair?
i.e number of strands on your head
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DIAMETER
What is the diameter of your hair?
i.e the size of a strand
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CONSISTENCY
What is the consistency of your hair? Smooth, medium, or coarse?